The On Call Marketing Director
I do the functions you might expect a Marketing Director to do. Most importantly, I work closely with my clients to create a written marketing plan that gives them the foundation for effective programs. I often work with current staff and often with Marketing Directors, replacing the need for an advertising agency. I tap into my established network of creative and production professionals to create the just-right team for my clients' needs.
I’ve worked with advertising agencies of all sizes and can provide the same services they offer but at a more personal, hands-on level. Also at a lower rate. Some of the types of projects I have worked on include new product launches, test market product roll-outs, media planning and buying. I'm adept with public relations and social media initiatives. Super powered SEO. Event planning and execution. Creative team coordination and leadership.
The place I start with every client is a Marketing Audit. This is Step One. We will sit down for a session discussing your particular goals and existing marketing programs. I will then factor in other information, such as research and competitive analysis, and come back to you with an evaluation of your current programs and how to move forward.
But first we need to talk. Send me a note and we’ll start that process